Health Industry Meets
as Obesity Crisis Looms

Millions are fatter and lazier than they've ever been, can reduce the risk of developing a debilitating illness simply by dropping a few pounds, occasionally breaking a sweat and kicking smokes.

Although many suffer from some preventable chronic conditions, many of these conditions could be avoided by simple changes in behavior, according to the American Public Health Association, which opens its annual meeting in San Francisco.

Helping people head off those health problems -- which account for 70 percent of all deaths in the country and nearly 75 percent of healthcare costs -- will be the focus of the four-day meeting, which features a keynote address from David Heymann of the World Health Organization.

About 12,000 healthcare professionals are expected to attend the conference, which will include hundreds of seminars on topics ranging from public health policy to the benefits of chiropractic care.

Although infectious diseases like West Nile Virus and SARS have captured headlines, experts say the bulk of the discussion will center on obesity and tobacco. Even as Americans steadily give up smokes, they're getting fatter, raising the risk of diabetes, heart disease and some cancers.

"The prevalence of massive obesity has exploded in this country," says Richard Atkinson, president of the American Obesity Association. "The problem has gotten great enough and the consequences big enough that they can't be ignored."

Until recently considered a cosmetic issue, obesity has become one of the nation's leading killers. Nearly 60 million Americans now meet the medical definition of obesity and more than 300,000 deaths annually are directly linked to obesity, according to the AOA. About $100 billion is spent annually treating obesity.

COSTS FALL AS WEIGHT DROPS

The cost of treating diabetes, a lack of insulin often caused by obesity, falls dramatically if patients shed excess weight. That's because the drugs diabetics take often cause other health problems that require still more drugs. Get rid of one and you get rid of the other.

"There's a huge drop in costs and it comes with a concomitant rise in well-being,' Carlo Michelotti, the CEO of the California Pharmacists Association, who estimates expenses can fall to $30 a month from $300.

Though Americans are now smoking less -- about a quarter of the population is still puffing away -- cancer remains one of the country's most deadly diseases. An estimated 1.3 million new cancer cases are expected to be diagnosed in 2003, according to the American Cancer Society. Almost 600,000 cancer-related deaths are forecast for the same period.

Many of those are avoidable, says Michael Thun, the head of epidemiological research for the ACS.

"If we could apply what we know now, we could prevent half of all cancer deaths," says Thun, says. "It's preventable."

In addition to kicking the habit and adopting a lighter diet, Thun says Americans should be regularly screened for the most prevalent forms of cancer. Caught early on, colon, breast, skin and cervical cancer can all be cured, he says.

The meeting opens the day before former bodybuilder Arnold Schwarzenegger, possibly the world's most fitness-conscious politician, is scheduled to be sworn-in as governor of California. Health professionals hope he can help a nation of Homer Simpsons put down the donuts and pick up the barbells.

"He's certainly getting a lot of attention," says the AOA's Atkinson. "He could play a real role in bringing awareness to the issue."

Reference Source 89

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